What is Pay Per Click Ads?

pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to “earn” those visits organically.

Search engine advertising is one of the most popular forms of PPC. It allows advertisers to bid for ad placement in a search engine's sponsored links when someone searches on a keyword that is related to their business offering. For example, if we bid on the keyword “PPC software,” our ad might show up in the very top spot on the Google results page.

Benefits of Pay Per Click Ads

Fast Results

Measurable results

Take advantage of business opportunities

Brand recognition

Open your doors to local customers

Budget Friendly

Rich Functionality and Reporting

Reach the right audience